The FBI continuing its cold case initiative to solve civil rights cases opens one in Ferriday, 44 years old. A business set ablaze and a man dead. Agents believe the fire set, intending to murder a prominent businessman. Now, a $10 thousand reward being offered for anyone with information to help close it. The year was 1946 and Frank Morris ran one of the most well known businesses in Ferriday. "I can remember real good that cars used to come by with shoes to be fixed, polished or whatever,” said Lawrence Martin who grew up steps from the shop. “Theyd drop them off right on the corner here." The FBI says 2 unidentified white men entered the shop and spread gas throughout. Morris awakened, but was burned by an explosion as a result of the fire. He died 4 days later. Jerome Harris was in high school the morning of the fire. He remembers working in the shop. "When my step-mother woke me up, everything was in flames,” said Jerome Harris. “Said someone had poured gas on Mr. Morris in his business and burnt it down.” Residents want the 44 year old case solved and the FBI plans to get answers.